Tuesday, December 11, 2012

Jordanian Tourism: On the Decline

After seeing some pictures of Jordanian antiquities, I'm convinced hordes of people should be flocking to Jordan now. This is a dim view apparently.

According to reports from the Central Bank of Jordan, tourism numbers are down, yet tourism earnings are up.  It's deceptively positive: the baseline for 2011 was so low, that any increase is being compared against essentially nothing.  Jordan is now focusing on attracting high income visitors, which is completely in line with our last class discussion: “Jordan does not wish to be a volume-driven attraction like Egypt."

With the plans to construct the new boulevards and wealth attractions in Amman,it looks as if Jordan is following through.  Yet I only wonder if modernity, technology, and money will get in the way of preservation and appreciation. 

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